Today, it is estimated that 3.6 million people, including 1.5 million children under the age of 5, die every year of borne by unhealthy water, making it the world's leading cause of death
On 22nd March, Solidarites International and BDDP Unlimited had mark that day to be World Water Day and launch the ad campaign video to build awareness of the scourge of undrinkable water.
The campaign was created by BDDP Unlimited, produced by Hush and directed by Clement Beauvais, a young director, musician and photographer.
They also have a petition for the readers to signs, and will be personally handed to the French President during the 6th World Water Forum in March 2012.
Here's the official website of the petition, I have signed mine, it's your turn now
Let's help the world together :)
Below is the video of the ad campaign, very creative!
Today I don't feel like doing anything
I just wanna lay in my bed
Don't feel like picking up my phone, so leave a message at the tone
'Cause today I swear I'm not doing anything
I'm gonna kick my feet up then stare at the fan
Turn the TV on, throw my hand in my pants
Nobody's gon' tell me I can't
I'll be lounging on the couch just chilling in my Snuggie
Click to MTV so they can teach me how to dougie
'Cause in my castle I'm the freaking man
Oh yes, I said it, I said it
I said it 'cause I can
Today I don't feel like doing anything
I just wanna lay in my bed
Don't feel like picking up my phone, so leave a message at the tone
'Cause today I swear I'm not doing anything
Nothing at all, nothing at all
Tomorrow I'll wake up, do some P90X
Find a really nice girl, have some really nice sex
And she's gonna scream out
[ From: http://www.elyrics.net/read/b/bruno-mars-lyrics/the-lazy-song-lyrics.html ]
This is great
(Oh my god, this is great)
Yeah, I might mess around
And get my college degree
I bet my old man will be so proud of me
But sorry pops, you'll just have to wait
Oh yes, I said it, I said it
I said it 'cause I can
Today I don't feel like doing anything
I just wanna lay in my bed
Don't feel like picking up my phone, so leave a message at the tone
'Cause today I swear I'm not doing anything
No, I ain't gonna comb my hair
'Cause I ain't going anywhere
No, no, no, no, no, no, no, no, no
I'll just strut in my birthday suit
And let everything hang loose
Yeah, yeah, yeah, yeah, yeah
Yeah, yeah, yeah, yeah, yeah, yeah
Oh, today I don't feel like doing anything
I just wanna lay in my bed
Don't feel like picking up my phone, so leave a message at the tone
'Cause today I swear I'm not doing anything
I am always fascinated by H&M collaboration with designers such as Stella McCartney, Karl Lagerfeld, Roberto Cavalli, etc. Below are the videos of the collection and I think they are really fun to watch. Enjoy!